Abubakar Siddiq

Senior Paid Social Associate @Zeta Global

Bengaluru, IN

Setting up campaigns according to IO requirements (ad uploads, pixels, budgets, and targeting)• Analyze Facebook performance and make necessary optimizations to meet clients’ pacing and KPI goals• Manage campaign reporting by compiling data from internal and external platforms• Compile image sets for digital marketing campaigns• Support campaign management team with ad-hoc requests