Amy Lombardi
Biopharmaceutical Marketing & Strategy
- Role
- Director, Global Market Development at Ppd
- Location
- Raleigh-Durham-Chapel Hill, NC, US
- LinkedIn followers
- 500 followers
About Amy Lombardi
Dynamic senior marketing and product management leader with 25 years of experience specializing in the development of complex biopharmaceutical and healthcare strategies and services, targeting biopharmaceutical companies, healthcare professionals and patients. Places keen emphasis on driving actionable market and competitive intelligence-based strategies and services plus driving excellence in global marketing and branding execution. Proven ability to conceptualize new and reimagined service offerings, build collaborative and cross-functional relationships that drive results across remote teams within a global, fast-paced matrix environment. Curious and creative problem-solver with a passion for finding links between disparate ideas and transforming ambiguous concepts into marketable solutions that challenge the status quo, solve problems, and remove barriers. Specialties: Clinical through commercial phase biopharmaceutical services and product marketing, business strategy, B2B marketing, marketing strategy, global marketing, multi-channel marketing, brand strategy, product development and management, competitive and market intelligence.
Experience
Director, Global Market Development
Mar 2024 — Present
Education
Marist University
MBA, Business/Marketing
2001 — 2004
Stockton University
BA, Business Administration/Marketing
1994 — 1997
Rowan University
NA-transfer, Advertising
1991 — 1993
Skills
- Market Research
- Multi-Channel Marketing
- Corporate Communications
- Leadership
- Salesforce.com
- Customer Relationship Management (Crm)
- Crm
- Strategic Partnerships
- Management
- B2b
- Direct Marketing
- Online Advertising
- Public Relations
- Program Management
- Strategy
- Product Marketing
- Staff Management
- Healthcare Industry
- Advertising
- Digital Strategy
- Integrated Marketing
- Marketing Communications
- Marketing
- Online Marketing
- Pharmaceutical Industry
- Strategic Planning
- Product Launch
- Brand Development
- Cross-Functional Team Leadership
- Marketing Strategy
- Competitive Analysis
- Creative Direction
- Marketing Research
- Business Development
- Digital Marketing
- Email Marketing
- Product Development
- B2b Marketing
- Corporate Branding
- Account Management
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