Airiel B.
Online Managing Editor @Urban One, Inc
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WORK HISTORY
Online Managing Editor @Urban One, Inc
Develop and execute digital strategies to enhance user engagement across multiple platforms, driving audience growth and retention.Lead digital strategy for the Baltimore market, making independent editorial decisions to align with brand objectives.Report on and engage with local news, events, and activities for five stations, increasing community interaction and relevance.Research, write, and edit compelling celebrity, entertainment, and gossip news at both local and national levels.Train and collaborate with on-air personalities to create personalized digital content, enhancing their online presence and audience connection.Partner with the program director to ensure brand voice, vision, and strategy are consistently maintained.Manage and optimize digital engagement across websites, social media, apps, newsletters, and text clubs, driving audience metrics and user interaction.Adapt to evolving digital needs and perform additional duties as required to support business goals.
EDUCATION
Morgan State University
Bachelor of Science - BS
Western High School
High School Diploma
University of Maryland Global Campus
Master of Science - MS
ABOUT AIRIEL B.
Currently, I serve as an Online Editor at Urban One, where I lead digital strategy for my…
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