Abla Baroudi Decourt
Head of Offers & Retail Strategy @Speedy France
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WORK HISTORY
Head of Offers & Retail Strategy @Speedy France
Define and deploy national offer & commercial strategy for Speedy EQ and VcsLead a team of 6 (Product Managers & Operational Leads)Own pricing strategy and margin optimizationNegotiate supplier agreements and manage commercial terms (RFA)Design and implement trade marketing & sales activation & incentive plansDrive network performance (sell-in / sell-out KPIs)Coordinate Marketing, CRM and Digital activation as strategic lead
EDUCATION
ENCG
Master's degree, Marketing
ABOUT ABLA BAROUDI DECOURT
A marketing professional with over than 10 years experience in retail, FMCG, and automotive industry. Pragmatic, enthusiastic and teamwork oriented, I am looking forward to achieving new challenges using my skills and experience.
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