Abinaya M
Consultant @ Deloitte | Brand Strategy, Marketing Transformation
- Role
- Consultant at Deloitte
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Abinaya M
Marketing and strategy professional with over nine years of experience across consulting,…
Experience
Consultant
Apr 2022 — Present
Aligned to Marketing strategy & transformation domain under Customer Strategy team for Deloitte USI, primarily working with US based clients, global market leaders across TMT, Retail, Finance, LSHC domains. Lead and involved in projects including Annual marketing planning, E2E customer journey mapping & persona building, customer research and competitive landscaping, marketing optimisation strategy, global expansion strategy, churn research & win-back strategy. I have also worked on operational roles such as change management, training & workshops, build and improve operating model & overall project management.
Education
College of Engineering, Guindy
Bachelor of Engineering (BE)
2009 — 2013
Indian Institute of Management, Kozhikode
PGDM
2016 — 2018
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