Abinash Behera
Co-Founder @ CounselCopilot | AI tools for legal workflows
- Role
- Digital Marketing Executive at Digitbite
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Abinash Behera
As a versatile Digital Marketing Executive at Digitbite, I collaborate with our dynamic marketing team to deliver comprehensive and cutting-edge digital solutions for our clients. Leveraging my Bachelor of Commerce degree and advanced certification in digital marketing and analytics, I orchestrate effective SEO strategies, optimize website content, and incorporate emerging technologies like ChatGPT into our initiatives.My achievements include securing quality backlinks, improving page load times, and refining structured data markups for various digital products, boosting organic traffic, lead generation, and conversions. I also create conversational content, utilize chatbots powered by ChatGPT for customer interactions, and explore innovative ways to enhance user engagement. Additionally, I strategically plan and execute campaigns on Instagram and Facebook, using these platforms to increase brand visibility, engage target audiences, and build meaningful connections. Passionate about continuous learning and innovation, I adapt our strategies to the evolving landscape of digital marketing, staying ahead of industry trends and delivering cutting-edge solutions for our clients and customers.
Experience
Digital Marketing Executive
Nov 2022 — Present · Mumbai, IN
In my role as a versatile Digital Marketing Executive at Digitbite, I collaborated closely with the marketing team to orchestrate comprehensive digital strategies for our clients. A substantial part of my daily endeavors involved not only crafting and implementing effective SEO strategies but also expanding my horizon to encompass diverse facets of digital marketing.Each day, I engaged in extensive keyword research, meticulously analyzed website data, and pinpointed opportunities to elevate organic search rankings. Simultaneously, I delved into the dynamic world of website content optimization, where I wrote compelling meta descriptions, fine-tuned headlines, and seamlessly incorporated strategic keywords into page copy.Beyond the realm of on-page optimization, my responsibilities extended to managing various aspects of off-page SEO efforts. This included spearheading link-building initiatives and fostering relationships with pertinent websites and influencers. A crucial aspect of my role was staying abreast of search engine algorithm updates, dynamically adjusting our strategies to align with evolving trends and ensuring optimal outcomes for our clients.In addition to my SEO expertise, I actively contributed to our digital marketing efforts across other channels. I took charge of crafting and optimizing impactful PPC campaigns on Google Ads, leveraging my skills to strategically select keywords, create compelling ad copy, and continually refine campaigns for maximum ROI.My journey at Digitbite has been a holistic exploration of digital marketing, providing me with a comprehensive understanding of not just SEO but also the intricate dynamics of social media management and the nuances of paid advertising. Working within a collaborative team environment, I honed my communication and project management skills, contributing to the overall success of our diverse digital initiatives.
Education
Khaira College,
12th
2016 — 2018
Fakir Mohan University, Balasore
Bachelor of Commerce - BCom
2018 — 2021
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