Abigail Jennings

Senior Programmatic Specialist @Gatorworks

New Orleans, LA, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2021 — Present

Senior Programmatic Specialist @Gatorworks

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Build and manage programmatic display, audio, and CTV/OTT campaigns on both Trade Desk and Simplifi, across a broad spectrum of businesses and industries.Optimize and strategize to ensure the success of advertising campaigns and achievement of client KPIs.Conduct data analysis using a broad suite of analytics programs to provide clients with concise and valuable insights on campaign performance.Develop innovative and data-driven advertising strategies across an array of programmatic platforms and tools.Create client-facing dashboards within Google Looker Studio and TapClicks to clearly and transparently convey campaign metrics and performance.

EDUCATION

2010 — 2014

Mandeville High School

High School, High School/Secondary Diplomas and Certificates

2014 — 2018

Louisiana State University

Bachelor’s Degree, Mass Communication/Media Studies

SKILLS

MarketingWritingCustomer ServicePhotoshopHubspotPublic SpeakingSocial MediaEditingMicrosoft WordIndesignMicrosoft PowerpointTime ManagementPublic RelationsTeamworkPowerpointMicrosoft ExcelFacebook

ABOUT ABIGAIL JENNINGS

I graduated magna cum laude from Louisiana State University. I attained a Bachelor\'s…

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