Abigail Beaird

Creative Services Production Associate @Fox 5 Atlanta, Waga-Tv

Atlanta, GA, US

Edited dynamic promotional commercials in Adobe Premiere for broadcast and digital, covering UGA Athletics, Atlanta Falcons, FOX 5 Promotional Contests, and Atlanta nonprofits.Assembled daily 30-second news-headline videos in Adobe Premiere for social media distribution, consistently meeting strict daily deadlines- Produced a commercial campaign submitted for Southeast Emmy consideration, entitled “Behind the Scenes”.Performed all aspects of contesting for FOX 5 Atlanta: managing sales proposals, rule creation, legal document review, promotional spot edits, contest builds, winner selection, and distribution of prizing- Executed promotional spots for the launch of new connected television streaming app FOX Local- Received consistent positive feedback from upper-level management, such as Vice Presidents, as well as from reporters, anchors, and peers- Created viral video grossing 3M+ views across social platforms: TikTok, Instagram, and Facebook- Developed and pitched monthly creative proposals, driving multiple successful promotional campaigns- Spearheaded all in-person activations to promote FOX 5 community affairs partnerships with organizations such as Big Brothers Big Sisters, Toys for Tots, American Heart Association Heart Walk, Atlanta International Auto Show- Quickly learned new software such as WideOrbit; successful in increasing daily log completion efficiency- Developed “Take 5” team events and fostered cross-departmental collaboration at FOX 5.

Emory University

Bachelor of Arts - BA