Abigail Niziankiewicz
- Role
- Global Head of Ecommerce & Digital Enablement and Insights at BIC
- Location
- West Hartford, CT, US
- LinkedIn followers
- 500 followers
About Abigail Niziankiewicz
Results-driven global Marketing team leader with extensive eCommerce & Digital experience…
Experience
Global Head of Ecommerce & Digital Enablement and Insights
Apr 2022 — Present
Responsible for leading the Enablement and Insights team within BIC\'s Global Digital Center of Excellence. • Leads and manages digital test-and-learns and pilot programs with new technologies, strategies, channels, innovation, and vendor partnerships that enable BIC’s ambition to accelerate growth in eCommerce, drive conversion, and increase brand loyalty • Enables a digital first culture throughout the organization globally, deploying strategies and forums that upskill eCommerce and digital acumen while driving improvement in digital KPIs • Oversees research on emerging digital trends and evolving market landscapes to deliver reports containing actionable insights to leverage internally • Leads touchpoints with each region globally with the ambition to unlock eCommerce growth, solve challenges, roll-out tech, and share learnings and best practices
Education
Hamilton College
Bachelor of Arts (B.A.), English/Creative Writing
2008 — 2012
Kingswood Oxford School
Diploma
2001 — 2008
The Johns Hopkins University - Carey Business School
Master of Science - MS, Marketing
2017 — 2021
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