Abigail B.
Public Relations and Advertising Student at the University of South Florida.
- Role
- Digital Marketing Specialist at Alpha Delta Pi Sorority
- Location
- Tampa, FL, US
- LinkedIn followers
- 500 followers
About Abigail B.
I\'m a senior studying Public Relations and Advertising at the University of South Florida with a passion for content creation, digital storytelling, and brand strategy. I\'m actively seeking internship opportunities in marketing, public relations, or advertising. Currently serving as the Digital Marketing Specialist for my sorority, I have hands-on experience in social media management, campaign planning, and creative direction. I\'m driven by the challenge of turning ideas into meaningful digital experiences and look forward to growing in roles where I can continue to build community through compelling content and smart marketing.Let’s connect!
Experience
Digital Marketing Specialist
Feb 2025 — Present · Tampa, FL, US
As the Digital Marketing Specialist, I manage the sorority’s Instagram account by creating original visual and written content that reflects our chapter’s values. I analyze performance metrics using Instagram Insights to guide content strategy, improve engagement, and expand our reach. I collaborate with the marketing team to plan campaigns and generate new ideas, while also leading the account’s creative direction and branding to ensure a consistent and professional online presence.
Education
Florence University of the Arts
Food, Culture, and Architecture
University of South Florida
Bachelor's degree, Public Relations, Advertising, and Applied Communication
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