Abhrajit Mukherjee
Designing the Future of Footwear | Creating Innovations from Concept to Production | M.Des/B.Des in Footwear Design and Production
- Role
- Assistant Product Manager at Reebok
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Abhrajit Mukherjee
Passionate Footwear Designer with a strong academic background and a drive for…
Experience
Assistant Product Manager
Jun 2025 — Present · Bengaluru, IN
As an Assistant Product Manager at Reebok, I support the end-to-end product lifecycle—from market research and trend analysis to product development and go-to-market strategy. I collaborate closely with design, development, merchandising, and marketing teams to ensure each product aligns with brand vision, consumer needs, and performance standards. My role bridges creativity with commercial strategy, contributing to collections that reflect Reebok’s legacy of innovation and relevance in sport and lifestyle.Key Responsibilities-Assist in developing seasonal product ranges aligned with brand direction-Conduct consumer and competitor analysis to inform design and pricing strategy-Coordinate with cross-functional teams on sampling, development timelines, and approvals-Monitor product performance and gather feedback for future improvements-Support GTM (Go-to-Market) planning and presentations
Education
Lasell University
Footwear Product Development
2023 — 2023
FDDI
Master of Design (M.Des)
2022 — 2024
FDDI
Bachelor of Design (B.Des)
2018 — 2022
Fashion Institute of Technology
Sneaker Essentials
2020 — 2020
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