Abhra Das

About Abhra Das

Product leader with 7+ years of end-to-end experience building high-impact B2B SaaS, E-Commerce, EdTech, and Marketplace products. I thrive on building scalable platforms, driving growth, optimizing workflows, and leading cross-functional teams to deliver measurable business outcomes.At Careers360, I led a full mobile app revamp for Android and iOS, acquiring 200K+ users in 1 month while increasing engagement by 45%. At Extramarks, I launched patent-pending content tools, scaled educator onboarding, and managed complex delivery pipelines. At IndiaMART, I optimized supplier onboarding, catalog management, and search, improving lead conversions by 17%.I bring strong technical understanding (SQL, GA, Firebase, Postman, Figma), Agile product delivery expertise (Scrum, JIRA, Kanban), and sharp focus on growth, retention, funnel optimization, data-driven insights, product-market fit, roadmap prioritization (RICE, MoSCoW), customer-centric design, experimentation, and operational scalability.Let’s connect to build platforms that simplify complexity and create real user impact.#SaaS #ProductLeadership #PlatformStrategy #Growth #Retention #DigitalTransformation #AI #Innovation

Experience

1. Senior Product Manager

   Careers360

   Sep 2023 — Present · Gurugram, IN

   Leading end-to-end product management for mobile and web platforms in the highly competitive EdTech space, driving measurable business growth and user engagement.Spearheaded complete mobile app revamp and relaunch (Android & iOS) after a 4-year gap, resulting in 200K+ new registrations within 30 days, 2K+ daily installs, and a 45% increase in average screen time.Owned product roadmap, prioritization (RICE framework), and delivery across multiple cross-functional teams — engineering, design, marketing, sales, and data science.Drove significant improvements in user onboarding flows, funnel optimization, personalization, and engagement strategies leveraging real-time user behavior data.Collaborated with data teams to build advanced user analytics dashboards (SQL, GA4, Firebase) for actionable insights into user retention, activation, and growth metrics.Executed multiple A/B tests, feature experiments, and cohort analyses to optimize conversion rates and improve key KPIs.Enhanced platform scalability, ensured high availability, performance tuning, and optimized backend workflows for 10M+ users.Partnered with leadership to align product initiatives with company OKRs, growth goals, and revenue targets.Actively contributed to Agile delivery (Scrum/Kanban) while improving sprint efficiency, backlog grooming, and cross-team collaboration.Collaborated on AI-powered personalization models to improve recommendation engines for exam prep, college predictions, and counseling services.Delivered product features enhancing student counseling logistics, slot optimization, and service fulfillment pipelines ensuring operational efficiency at scale.Product Strategy | SaaS Platforms | Mobile App Growth | User Onboarding | Personalization | Funnel Optimization | A/B Testing | Agile | Data-Driven Decision Making | SQL | Firebase | Google Analytics | AI-Powered Personalization | EdTech | Customer Retention | Scalable Architecture | Cross-Functional Leadership

Education

• Indian Institute of Management Raipur

  Master of Business Administration - MBA

  2017 — 2019

• National Institute of Technology Durgapur

  Bachelor of Technology - BTech, Computer Science

  2011 — 2015