Abhishek Chakraborty

WORK HISTORY

EDUCATION

ABOUT ABHISHEK CHAKRABORTY

Story-first. ROI-obsessed. Built for impact.A new-age marketer blending brand storytelling with business outcomes—driven by strategy, powered by creativity, and focused on what truly moves the needle.The journey began in creative agencies—where I learned the fundamentals of doing more with less. From knowing the real cost of production to crafting communication that’s both clear and compelling, those early years taught me the importance of precision, agility, and impact. Working on brands like Reckitt, Hamdard, Amway, Microsoft and Qualcomm shaped a sharp client-first mindset. That perspective deepened during my time with global FMCG leaders like Unilever, where I worked as a Global Brand Consultant. Today, at Oriflame India, I lead end-to-end brand communication—across PR, digital, CRM, content, and Social and influencer marketing. From high-growth startups to global powerhouses and award-winning creative agencies, I bring a 360° lens—balancing scale with agility, performance with creativity, and data with instinct.Rooted in martech, grounded in clarity, and built on the belief that great marketing must deliver both emotion and outcome. Described often as “the calm in chaos” and “a strategist with empathy and drive,” I work best when building brands that connect meaningfully and deliver measurable value.Inspired early by a creative director father, storytelling was always more than just words—it was about intent, impact, and insight. That still guides the work today.When not working, I’m usually walking or ideating with Aiko, the Golden Retriever (also our Chief Happiness Officer).\"Staying curious, adaptable, and always piecing together the ever-shifting Lego of Brand Marketing and PR