Abhishek Yadav
Category Manager | Amazon Future Builders Program | IIM Lucknow \'21 | Adani Group | TCS
- Role
- Category Manager at Amazon
- Location
- Lucknow, UP, IN
- LinkedIn followers
- 500 followers
About Abhishek Yadav
A budding professional with an experience of 5+ years, working as a Category Manager with the Personal Care Appliances team at Amazon, India. An MBA Graduate in Operations & Strategy from Indian Institute of Management, Lucknow. Experienced in developing and implementing strategies to increase sales, improve product visibility, and enhance customer experience. Proven track record of success in managing and growing product categories, as well as developing and implementing marketing campaigns to drive customer engagement. Skilled in Vendor Management, Program Management, Stakeholder Management, Inventory Management, e-commerce Marketing, Account Management, and developing completely new programs. Strong analytical skills and experience with data-driven decision-making.
Experience
Category Manager
Jan 2022 — Present · Bengaluru, IN
Managed Massagers and Weighing Scales portfolio for Personal Care Appliance contributing ~₹270+ Cr GMS in FY’22-Managed 20+ brands leading to category growth by identifying & improving key customer inputs-Chartered growth plan for brands to drive category growth & assortment optimization against IC using optimal Pricing and demand forecast modeling-Created product penetration strategy for Premium massager brand using coupon push from offline activation & online influencers-Devised action plans by collaborating with retail Cross-functional team to boost brands’ performance & visibility by monitoring metrics & optimizing product listings-Pitched & converted brands to fund NCEMI payment model; increased sales conversion-Improved price competitiveness vs IC by automating price-compliant checks-Designed Retail GV Growth Strategy; identified & onboarded brands on retail channel
Education
ABES Engineering College
B.Tech, Mechanical Engineering
2011 — 2015
Indian Institute of Management, Lucknow
Master of Business Administration - MBA, Operations & Strategy
2019 — 2021
Skills
- Cad
- Photoshop
- Autocad
- Public Speaking
- Catia
- Teamwork
- Microsoft Office
- Engineering
- Microsoft Word
- Project Management
- Research
- Manufacturing
- Powerpoint
- Microsoft Excel
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