Abhishek Pandey
Asst Category Manager @Philips
Signup · Get unlimited contacts
WORK HISTORY
Asst Category Manager @Philips
Gurugram, IN
Handling Personal Care Male Grooming Category for Philips India handling Sales Revenue, Growth & Profitability• Managing category campaigns across channels for digital media, e-com, q-com, in-shop delivering brand preference, market share and achieving business and brand objectives• Planning A&P Media Budget, Deployment & Performance across Digital Media, TV/OOH, In-Store, Consumer Promotions and E-Commerce• Test, learn & deploy media, creative, placement and communication tactics to optimize performance towards goals• New Product Launches and scaled new channel (Q-com) with JBPs, Portfolio Channelization, Activation, Measurement & Growth for Philips grooming portfolio• Creating Annual business and marketing plans in collaboration with channel leads for driving business• Part of Core Personal Care Business Management team report directly to Head of Marketing
EDUCATION
Institute of Management Technology, Ghaziabad
PGDM Marketing, Marketing/Marketing Management, General
Central Board of Secondary Education
SSCHL, PMC
JSS Academy of Technical Education
Bachelor’s Degree, Electronics and Communications Engineering
SKILLS
ABOUT ABHISHEK PANDEY
A results-driven category management professional with nearly 7.5 years of experience, currently handling the Business, Marketing & Sales for the Male Grooming portfolio at Philips India.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.