Abhishek Gaurav

About Abhishek Gaurav

Accomplished marketing executive with 18+ years of experience driving exponential growth for leading consumer technology brands. Proven track record of scaling businesses from inception to market leadership and building high-performing teams that deliver measurable business outcomes.Core Competencies• Revenue Growth & User Acquisition: Built ZEE5 from zero to 80M+ MAU; grew ad revenue by 200% through strategic account planning • Strategic Leadership: Led Amazon Music India marketing function; managed interim leadership during organizational transitions • Budget Management: Extensive P&L responsibility with demonstrated ROI optimization across ₹200+ crore annual budgets • Data-Driven Marketing: Expert in CDP/DMP integration, cohort-based marketing, and advanced analytics platforms • Cross-Functional Collaboration: Proven ability to influence product, tech, content, and creative teams to achieve business objectivesCurrently serving as Mobile Growth Leader at Amazon with responsibility of driving growth/penetration of the shopping App across emerging marketplaces (IN, MENAT, APAC, LATAM) by focusing on optimizing customer acquisition and engagement through data-driven strategies and product marketing.

Experience

1. Mobile Growth Leader - Emerging Marketplaces (in, Apac, Latam & Menat) Amazon Shopping

   Amazon

   Apr 2025 — Present · IN

   This is a global role of influencing regional business and cross functional teams (Marketing, Product, Tech, Measurement) to drive growth of Amazon Shopping App across International Emerging Stores (IN, MENAT, LATAM, APAC and ZA). Key responsibilities include creating business requirement docs for tech roadmap, unlocking new mobile marketing channels, writing and executing annual planning docs, monitoring performance through weekly, monthly and quarterly business reviews and conducting global QBRs with partners like Apple, TikTok etc.

Education

• Delhi University

  B.Com, Business/Commerce

  2000 — 2003

• University of Mumbai

  Master of Management Studies (M.M.S) / MBA, Marketing

  2004 — 2006

• The University of Texas at Austin

  Post Graduate Program In Artificial Intelligence For Leaders, Artificial Intelligence & Machine Learning

• Indian Institute of Management, Calcutta

  Executive Program in Growth Strategies for Business Leaders

  2020 — 2020

• De Nobili School, Mugma, Dhanbad

  XII, Business/Commerce

  1988 — 2000

Skills

• Marketing
• Social Media Marketing
• Mobile Marketing
• Interactive Solutions
• Online Marketing
• Orm
• Customer Relationship Management (Crm)
• Sem
• Business Development
• Digital Marketing
• Web Analytics
• Entrepreneurship
• Analytics
• Crm
• User Interaction
• Advertising
• Digital Media Planning & Buying
• Website Development
• Lead Generation
• Media Planning
• Strategy
• E-Commerce
• Search Engine Optimization (SEO)
• New Business Development
• Media Buying
• Affiliate Marketing
• Team Management
• Brand Management
• Marketing Strategy
• Web Marketing
• Mobile Advertising
• Digital Media
• Social Media
• Digital Strategy
• SEO
• Online Advertising
• Client Servicing