Abhishek Vaity
Assistant Marketing Manager @Sugar Cosmetics
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WORK HISTORY
Assistant Marketing Manager @Sugar Cosmetics
Mumbai, IN
Ideation & sourcing Visual merchandise, POSM, merchandise for GT, MT & EBO formats (SUGAR & SUGAR POP)The target market for the new category (COMBO Kits) was analyzed and defined by implementing various strategies such as product research and development, inventory management, business targets, and data analysis. All of these efforts were aimed at improving and creating value for the brand.Revived & grew the SBU (Combo KITS) at 65% growthVendor identification, Procurement and developmentVendor management and quarterly performance evaluationCost negotiation & benchmarking based on lead time & qualityDesigned and procured different CDU, POSM, CTU and Collaterals for products and brand visibility.Retail campaigns and brand visibility for MT and GT partners.MT fixtures ideation and installationSPOC for internal as well as external stakeholder communication related to the delegated projectProject management & execution with complete due diligenceAchieved ~35% cost reduction in repeat projects handed over from previous seasons & created a sustainable vendor base for future projects
EDUCATION
National Institue of Event Management
Postgraduate Degree diploma in Event Management , Meeting and Event Planning
ABOUT ABHISHEK VAITY
I am a sourcing and marketing professional.I have been working with SUGAR cosmetics since November 2019. I have 5+ years experience in Merchandise sourcing and procurement.I am looking for a job opportunity where I can Utilize my skills and strengths to contribute towards organizational as well as personal Growth.
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