Abhishek Roy
Certified SEO | SMM | SMO | SEM | Client Servicing | Demand Generation Executive at Maxmobility Pvt Ltd | Experienced in Email Marketing | CRM | B2B Lead Gen | HR & Sales Operations
- Role
- Demand Generation Executive at Maxmobility Pvt. Ltd
- Location
- Kolkata, IN
- LinkedIn followers
- 500 followers
About Abhishek Roy
A results-driven Demand Generation Executive currently contributing to Maxmobility Pvt Ltd, I bring expertise in optimizing lead generation through tools like LinkedIn Sales Navigator, Dux-Soup, and Brevo. My journey has honed a diverse skill set spanning digital marketing, CRM management, B2B lead generation, and operations. Previously, as the Sales Operations Lead at Avidii, a Swiss EdTech startup, I leveraged tools like Finanvo, advanced analytics, and Naukri Resdex to streamline processes and enhance CRM strategies. My foundational experience as a Customer Service Executive at ITC Sonar refined my customer relations approach and operational efficiency.A certified digital marketer from IIDE, my skills span SEO, SMM, and SMO, supported by certifications and hands-on experience in email marketing, HR, and sales operations. I am passionate about integrating analytical insights with strategic marketing to drive impactful demand generation.
Experience
Demand Generation Executive
Oct 2024 — Present · Kolkata, IN
Lead generation - Identifying customer needs & generation of potential leads Campaign Management - Planning, Designing & Managing Digital Campaign Campaign Performance - Monitoring and reporting on campaign performance, including impressions, clicks,leads & revenue Lead Nurturing - Creating nurture programs to improve conversion rates leads to opportunitiesContact Discovery- Using professional networking and websites to discover contactsPipeline Management - Maintaining a pipeline of interested prospectsTarget achievement- Achieving defined targetsCustomer contact records - Maintaining and updating customer contact records in CRM Hubspot Industry Knowledge -Staying informed and up to date with industry knowledgeLinkedIn Sales Navigator - Using it for getting leadsDux-Soup- Automating the leads from AIDA(Full Funnel)
Education
University of Calcutta
Bachelor of Arts (BA)
2010 — 2013
Kalyani Central Model School
Arts
2008 — 2010
IIDE - The Digital School
Professional Course Digital Marketing and Strategy
2024 — 2024
Bharathiar University
Master of Business Administration - MBA
2016 — 2018
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