Abhishek Prasad

About Abhishek Prasad

I am a results-driven Analytics Professional with over 8+ years of experience in the BFSI and retail domains. My career began at Larsen & Toubro Infotech, where I worked with a BFSI client to lay the groundwork in client engagement and software product customization, significantly improving client satisfaction and operational efficiency.Building on this foundation, I pursued an MBA, which enabled my transition to a Business Analyst (Analytics) role at magicpin. There, I led automation initiatives that streamlined reporting processes and implemented targeted campaigns for the voucher business, achieving notable increases in revenue and operational efficiency.As a Senior Business Analyst at Hansa Cequity, I managed transformative analytics projects that provided deep insights into customer behavior and campaign performance. My efforts refined client strategies and optimized marketing activities, resulting in tangible business improvements.As Insights Lead at Landmark Group, I led the Customer Insights team for the GCC region, driving high-impact customer and marketing analytics. My role focused on enhancing reporting processes and leveraging data to deliver strategic recommendations that fuel substantial business growth and operational efficiency. Proficient in SQL, Excel, Python, Power BI, SAS, and PySpark (Azure Databricks), I excel in translating complex data into actionable strategies that elevate decision-making and performance.

Experience

1. Portfolio Analytics

   Bread Financial

   Sep 2024 — Present · Bengaluru, IN

Education

• Great Lakes Institute of Management

  PGPM (MBA), Finance and Analytics

• Mount Assisi School

  Higher secondary, Science

  2007 — 2009

• West Bengal University of Technology, Kolkata

  B.Tech, Information Technology

  2010 — 2014