Abhishek Mathur
Senior Manager Marketing & Business development@ Havells | #StrategicMarketing #Busniessdevelopment #NewCustomerDevelopement
- Role
- Senior Marketing and Business Development Manager at Havells India Ltd
- Location
- Faridabad, HR, IN
- LinkedIn followers
- 500 followers
About Abhishek Mathur
Skilled Marketing Manager with proven track record in developing and implementing…
Experience
Senior Marketing and Business Development Manager
Apr 2025 — Present · Noida, IN
Working as a Marketing and Business development manager, the key functions/tasks handling are as follows: Spearheaded consultant engagement and approval processes to position Havells motors across major EPCs in key sectors including Metals, Oil & Gas, Pharmaceuticals, and Chemicals, significantly enhancing brand visibility and market penetration.Proactively identified and onboarded new customers by capturing technical and commercial requirements, crafting tailored sales pitches, and executing targeted marketing strategies—successfully converting prospects into long-term strategic accounts.Led the business development cycle up to the first order, ensuring a smooth transition to branch sales teams for sustained account management and growth.Conducted market trend analysis and competitive benchmarking (including IEEMA data) to provide actionable insights and strategic direction to regional branches for high-growth and targeted industry segments.Managed product marketing initiatives including motors-focused events, exhibitions, and technical seminars to drive brand engagement and lead generation.Provided technical and strategic support to the Enterprise Business team, ensuring alignment between product capabilities and customer expectations.Collaborated with branch teams to identify Marcom needs and executed impactful marketing communication activities to support regional business goals.Drove segment-specific growth strategies by securing product approvals and vendor enlistments with top-tier customers in emerging and high-potential industries.Led the design and development of technical catalogues, ensuring alignment with customer needs and industry standards.Actively contributed to new product development by collaborating with R&D and product teams, offering market insights and customer feedback to shape future offerings.
Education
Lingaya's University, Faridabad
Bachelor of Engineering - BE, Electrical Engineering
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