Abhishek Jayakumar

About Abhishek Jayakumar

I’m a marketing operations and growth professional with 6+ years of experience working at…

Experience

1. Digital Marketing Specialist

   Secureyes

   Jul 2025 — Present · Bengaluru, IN

   As the sole marketing professional at SecurEyes, I independently lead the company’s entire marketing function from strategy to execution. My work spans performance marketing, content strategy, and creative direction, driving both brand visibility and measurable growth for one of India’s leading cybersecurity consulting firms.Key Highlights:Planned and executed multi-channel performance marketing campaigns across Google Ads, Meta, and LinkedIn to generate high-quality B2B leads and course enrollmentsBuilt and optimized conversion funnels that improved lead quality and reduced acquisition costsDeveloped and implemented a cohesive digital strategy covering SEO, paid media, social media, and email marketingCreated and managed end-to-end campaign assets, including landing pages, ad creatives, and content calendarsCollaborated closely with leadership to align marketing goals with business objectives and revenue targetsEstablished campaign performance tracking systems using analytics and dashboards to measure ROI and guide optimization decisionsLed creative direction for major corporate events, CSR campaigns, and thought leadership initiatives

Education

• SCMS GROUP OF INSTITUTIONS

  PGDM, Human Resources Management and Marketing

  2016 — 2018

• University of Plymouth

  Msc, Digital and Social Media Marketing

• Payyannur College, Payyannur,PO-Edat

  Bachelor of Commerce - BCom, Finance, General

  2013 — 2016