Abhishek Chauhan

About Abhishek Chauhan

A millennial and passionate Marketeer who has seen the evolution of internet and technology and how it changed the advertising industry as a whole. I hold various certification from Google, HubSpot and salesforce and proficient with various analytical, Marketing Automation and visualisation tools. Generative AI, Blockchain, NFT, Crypto and Metaverse are new found love. Chose Marketing as career in the Year 2009 while digital marketing and e-commerce was booming and fortunate enough to be at right place at right time. Initial part of my career as marketeer was focused on managing Digital Campaigns(Search, Display and Social) and campaigns on Marketplaces like Amazon. in next few years i was doing programmatic ads, Audience based digital campaigns, Measuring campaign performances on various Analytical and Monitoring tools, Implementing Marketing automation using several tools, Creating content,Researching audiences and markets. As of today I draft GTM strategies, and Marketing plans in the following industries - Ecommerce for home improvement products(USA & Canada), BFSI(India), Events(India), Advertising agency(India, USA,Canada and UK), FMCG(India), Manufacturing (Organic products, Fashion apparel and Shoes). Majority of my experience comes from B2B and Ecommerce Marketing and below are the few skills i acquired and polished over the period of time - Ecommerce marketing - Analytics - CRM - Email marketing - Marketplace Marketing - Demand Generation - Inbound Marketing - Account Based Marketing - Full Funnel marketing - Content Marketing - Media Buying, planning and execution - Marketing Automations - Branding, Mar-tech - Event planning and Execution - Influencer Marketing ( Discovering, analyzing and managing )- B2B, B2C, B2B2C Currently working as Head of Marketing with STCH Integrated Marketing Solutions Pvt Ltd planning events & Media under the mentorship of Awarded advertisers like Shivjeet Kullar, Sameer and Sachin Mutreja our client are Canon, Pernod Ricard, BMW, Pepsico and many more

Experience

1. Managing Director- India Operations

   Eco Led Lightings

   Apr 2023 — Present · Gurugram, IN

   Managing Director - India Operations | International Trade and Development \\\\n\\\\nAs a results-driven Managing Director with a passion for international trade and development, I am committed to leading and overseeing all aspects of business operations in India. With a focus on strategic planning and execution, I strive to drive growth and foster sustainable development within the region.\\\\n\\\\n Key Responsibilities:\\\\n\\\\n• Spearheading business development strategies to expand market presence and increase global revenue streams.\\\\n• Formulating and implementing innovative business plans to enhance the company’s position in the global trade landscape.\\\\n• Building and nurturing strong relationships with key stakeholders, clients, and government authorities.\\\\n• Collaborating with cross-functional teams to optimize operational efficiency and ensure seamless execution of projects.\\\\n• Identifying emerging market trends and opportunities, driving competitive advantage in the industry.\\\\n• Overseeing financial performance, budgets, and cost management to achieve targeted financial objectives.\\\\n• Championing a culture of excellence, integrity, and teamwork within the organization.\\\\n• Guiding the team towards achieving sustainability goals and promoting responsible business practices.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n

Education

• International School of Business & Media

  Postgraduate Degree, Marketing/Marketing Management, General

  2006 — 2008

• DMU Inter College

  Senior secondary, science

  2001 — 2003

• V.S.S.D. P.G. COLLEGE,

  Bachelor's degree, Commerce

  2003 — 2006