Abhishek Baxi

About Abhishek Baxi

Abhishek is a business strategy & sales management professional with over 16 years of experience across diverse industries. He has successfully led multi-million dollar projects across business verticals in domains like - Digital advertising, Media planning/optimisation & Fin-tech partnerships.Abhishek has been pivotal in strategising and facilitating several high ROI end-to-end new acquisition and growth programmes in 3 big-tech organisations (Google, Meta & Spotify). He has conceptualised multiple short-term & long-term processes to successfully deliver integrated growth plans for acceleration of ‘Goal-oriented’ programs by collaborating with Ad-tech partners & VC Funds.

Experience

1. Digital Investments & Partnerships Head (Unilever)

   Mindshare

   Jan 2025 — Present · Mumbai, IN

   Heading digital partnerships (trading & invetments) with all digital publishers, Content, Ad-tech & Programmatic partners to drive media efficacies for Hindustan Unilever (HUL) brands.

Education

• Maharashtra Institute of Technology

  Bachelor of Technology - BTech, Marine Engineering

• Delhi Public School Vasant Kunj

  Computer Science

• ICFAI Business School

  Master of Business Administration - MBA, Marketing & International Business

Skills

• International Sales
• Microsoft Office
• Sales
• Online Advertising
• Team Management
• Management
• New Business Development
• Sales Presentations
• Customer Relationship Management (Crm)
• Business Process Improvement
• Market Research
• Salesforce.com
• B2b Marketing Strategy
• Sales Operations
• Traffic Monetization
• Powerpoint
• Doubleclick for Publishers (Dfp)
• Business Development
• Crm
• Strategic Partnerships
• Strategy
• E-Commerce
• Vendor Management
• Branding & Identity
• B2b Marketing