Abhirup Datta
Performance Solutions | Marketing Leader | CEO | CMO |
- Role
- CEO Sokrati and Performance Solutions at Dentsu India
- Location
- Maharashtra, India, India
- LinkedIn followers
- 4.6K followers
About Abhirup Datta
Growth-Driven Marketing Leader with 20+ Years of Scaling Businesses: Led cross-functional teams across sales, marketing, strategy, and analytics. Built brands across OTT, Telecom, Retail, Travel and Media. Built & managed high-performing teams to establish and drive scale. Thrive as an aggressive challenger, excelling in competitive environments. Core Competencies: - Performance Marketing: Driving exponential growth by leveraging Google and Meta. - Utilizes digital & traditional marketing alongside business analytics to maximize revenue. - Brand Architect & Strategist: Creates and enhances brand value, building new brands from concept to launch. Execution Excellence: Possesses strong strategic planning and implementation skills to achieve marketing goals.
Experience
CEO Sokrati and Performance Solutions
Dentsu India
Dec 2024 — Present
CEO Performance Solutions
Dentsu India
Sep 2024 — Present
HEAD AVOD Marketing and YOUTUBE Revenue for Zee5
Jun 2021 — Oct 2024
HEAD – MARKETING, OAP AND PROGRAMMING STRATEGY for Star Jalsha
Jan 2019 — Jun 2021
Content, Digital Marketing & Strategic Marketing Consultant
Jul 2017 — Jan 2019
Vice President Marketing & E-Commerce
Jul 2014 — Jun 2017
Vertical Head- Brand Solutions
HT Media Ltd
Mar 2013 — Jun 2014
Format Marketing Head
Apr 2010 — Feb 2013
Regional Marketing Head- North
Dec 2009 — Mar 2011
Sr Manager - Presidents Office (Corporate Strategy)/ EA to President & COO
Feb 2007 — Nov 2009
Corporate Sales Manager
Jun 2004 — Jan 2007
Education
MDI Gurgaon
Master of Business Administration (MBA) · Marketing
2002 — 2004
Delhi University
Bachelor of Science (B.Sc. Hons) · Physics
1998 — 2001
Skills
- Media Planning
- Agency Management
- Creative Agencies
- Telecommunications
- Managed Services
- Key Account Management
- Retail
- Retail Management
- Leadership
- Crm
- Strategy
- Cross-Functional Team Leadership
- Business Strategy
- Store Management
- Business Development
- Sales
- Project Planning
- Marketing
- Management
- Product Development
- Market Research
- Marketing Communications
- Team Management
- Customer Relationship Management (Crm)
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.