Abhinav Bhagat
Head of Market Research @Franchise India Holdings Limited
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WORK HISTORY
Head of Market Research @Franchise India Holdings Limited
Faridabad, IN
Headed a team of 15 people to work on the projects.Worked across various domains.Analyzed client problems using root-cause analysis, hypothesis generation, survey design, benchmarking, and other qualitative and quantitative methods.Handled Indian clients (CXOs of firms) daily.Understood the client requirement for research.Formulated research methodology plan as per the client requirement.Country and Industry research using primary and secondary research techniques.Secondary Research: Used various databases and non-databases sources to garner relevant information for the research, including, market/business size, competitors, channel partners, and customers.Primary Research: Formulated the survey/questionnaire as per the details required.Floated the survey to all categories (competitors, channel partners, and customers) within the industry.Country Analysis: Geographic profile, Economic profile, Pestle analysis.Industry/business Analysis: Market size of industry/business size, Market shares by value/volume, Organized and unorganized market share, Market share by products, Growth drivers, Porter’s Analysis, Key Insights.Competition Analysis: Market/business size by players, Snapshot of players, SWOT analysis, Competition profiles, Key Insights.Channel Partners Analysis: Vendor analysis, Distributors analysis, Retailers analysis, Need gap analysis, Key Insights.Customer Analysis: Market/business Size by customers, Customers segmentation, Need gap analysis, Key Insights.Got the survey filled by the above categories through face-to-face meetings, in depth interviews, phone calls, emails etc.Collated the data generated from the survey.Analyzed the data quantitatively to ascertain market/business size.Did Annual Appraisals, Work Management, and Team Management of the team members.Conducted Quality Analysis of the work done by the team.Conducted interviews and selection of relevant prospects from prospective employees.
EDUCATION
Sri Aurobindo College
Bachelor of Science (B.Sc.)
Amity International Business School, Noida
Master of Business Administration (MBA)
SKILLS
ABOUT ABHINAV BHAGAT
With over 14 years of expertise in market research and strategic consulting, I bring a…
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