Abhijeet Katya
Assistant Manager - Demand Generation
- Role
- Assistant Manager - Demand Generation at WebEngage
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Abhijeet Katya
I’m a Demand Generation professional focused on driving pipeline and revenue growth for SaaS businesses through outbound-led strategies and high-quality lead generation.In my current role, I specialize in identifying high-potential accounts, building targeted outreach strategies, and executing multi-channel prospecting (Email, LinkedIn, Calls) to generate qualified opportunities. My approach is insight-driven combining account research with personalized messaging to create meaningful conversations that convert.My core strengths include:• Outbound prospecting & pipeline generation for SaaS products.• ICP-based targeting and account prioritization.• Personalized, value-driven outreach.• Lead qualification and meeting conversion.• Campaign optimization based on performance metrics.Previously, I worked in market research, contributing to 250+ projects across industries. This experience helps me bring a strong analytical mindset and deeper customer understanding into my outreach today.I’m passionate about building scalable outbound engines that focus on quality pipeline, not just activity, and helping SaaS teams grow through smarter demand generation.
Experience
Assistant Manager - Demand Generation
Apr 2023 — Present
Education
Priyadarshini College Of Engineering
Bachelor of Engineering - BE, Information Technology
2017
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