Abheet Dheer
Nestlé India | SPJIMR, PGDM 2022-24 | OneDirect CXM Firm | BVCOE, Delhi
- Role
- Commercial Mt at PwC
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Abheet Dheer
I hold a Post Graduate Diploma in Management (PGDM) from SPJIMR, Mumbai. Currently, I work with Nestlé as a Management Trainee, where I spearheaded the website revamp for Nestlé Professional, increasing organic traffic by 25% through competitive benchmarking, customer journey optimization, and prioritizing 10+ strategic objectives. I also developed a route-to-market strategy for a new B2B product to enhance brand visibility and customer engagement. Previously, at OneDirect (Now GupShup), I managed 30+ clients across 15 industries, leading end-to-end project planning, including client onboarding, product implementation, and process optimization. I built strategic relationships to ensure retention, identified gaps in customer engagement, and drove revenue through upselling and cross-selling opportunities. I am a team player, a proactive leader, and an effective communicator. I strongly believe in data-driven decision-making and consistently implement this approach across all my roles.
Experience
Commercial Mt
Jun 2024 — Present · IN
Category Development: • Led shopper study across 16 cities; managed 43-member team to deliver insights on shopper behaviour across 6 categories and shape omnichannel strategySales:• Managed sales operations in Odisha with INR 54 Cr ARR; Led a team of 20+ SSFs to achieve a record-high monthly turnover of INR 5 Cr, while improving sales productivity, route compliance, and must-sell SKU performance• Expanded retail channel reach in Cuttack and Bhubaneswar by identifying 150+ new outlets through targeted sales drivesBrand:• Led the website revamp for Nestlé Professional’s, increasing organic traffic by 25%| Analysed 4 competitors, evaluated the customer journey, & prioritized 10+ strategic objectives to strengthen competitive positioning• Designed GTM strategy for a new B2B product launch | Conducted market visits & 30+ customer interviews
Education
Delhi Public School Rohini
95%
2002 — 2015
Michigan State University
Global Fast Track (GFT), Business Administration and Management
2024 — 2024
SPJIMR SP Jain Institute of Management & Research
PGDM
2022 — 2024
Bharati Vidyapeeth's College of Engineering
Bachelor of Technology (B.Tech.)
2015 — 2019
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