Abhay Khanduri

Manager -data Ops (Dmp) @Times Internet

Noida, IN

Woking in the product team to build an audience product (DMP) that profiles 550Mn+ users eachmonth. The target is to achieve a 3x increase in audience delivery, and a minimum of 2x improvementin audience campaign click-through rate.Working towards solving the current audience setup issues and identifying new potential revenue sources to increase the overall audience ad yield. Also, maintaining and improving the existing audienceproduct.Works on troubleshooting segment delivery, performance, and discrepancy analysis. Also, on trackingthe various team\'s performance via various visualization tools.Analyze campaign performance through analytics and data reporting, and provide insights andrecommendations to optimize campaigns. Use data to make informed decisions about future mediastrategy and product roadmap.Collaborate with marketing and product teams to develop and execute product promotion campaigns.Detail-oriented and able to work independently as well as in a team environment.Tool(s)- Jira, DFP, GA, Data Studio, SQL

Kurukshetra University

Bachelor of Technology (BTech)