Abdul S

Business Development Representative @Ram Tracking

Toronto, ON, CA

Proactively expanded the sales pipeline for the Account Executives by consistently generating high-quality leads through strategic prospecting and outreach across multiple territories, leveraging ICP analysis and tools such as Salesforce, LinkedIn Sales Navigator, and LeadIQ to target companies with fleet management needs.Conducted over 75+ daily cold calls and implemented data-driven A/B testing on outreach strategies to optimize engagement, effectively tailoring messaging to match ICP pain points and consistently booking 5-6 meetings per week with decision-makers in the fleet tracking and telematics space.Demonstrated strong objection handling and active listening skills to uncover and address customer pain points during qualification calls, ensuring alignment with the ICP and leading to effective handoffs to Account Executives that contributed to closing substantial deal sizes in the GPS tracking and vehicle recovery space.Maintained rigorous CRM hygiene and sales pipeline management, ensuring accurate data entry, follow-up tasks, and opportunity tracking to streamline communication with technical decision-makers and maximize conversion rates within a fast-paced SaaS environment.

McMaster University

Bachelor's degree