Abdullah O.
Head of Sales On- Off-trade and Brand Activation (Retail and Horeca) @Diversa Spezialitäten GmbH
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WORK HISTORY
Head of Sales On- Off-trade and Brand Activation (Retail and Horeca) @Diversa Spezialitäten GmbH
responsible for the entire Field Force organisation in On- and Off-Trade- in addition to own FTE\'s, responsible for hybrid sales reps via agency (external)- financial responsibility for the national On-Trade wholesaler structure- participation trade fairs, events and quarterly business reviews of the brand owner companies- part of the exec. domestic leadership teamsTo Diversa Spezialitaeten GmbH- Subsidiary of Semper Idem Underberg AG- one of the leading spirit companys in the GER market- significant brands in various sub-segments- Mix of own and 3rd party brands (both locally and internationally)- some of the well known portfolio brands are : Underberg, PITU, Asbach, Bols, Ouzo of Plomari, Amarula, Koskenkorva Vodka, Linie Aquavit, Tunel Hierbas, Stroh Rum, etc.
EDUCATION
IFM institut für Managementlehre, Dortmund
Betriebswirt IHK
IHK Weiterbildung
Bachelor Professionals of Marketing (CCI)
ABOUT ABDULLAH O.
I\'m a passionate sales professional in beverage and spirit sector with extensive experience across both on-trade and off-trade channels. With a deep understanding of the German retail landscape, the gastronomy and the wholesaler sector as well as 3rd party business, I bring strong market insights and a proven ability to drive growth and foster relationships. My expertise allows me to navigate diverse sales environments effectively and deliver results that align with customer needs and market dynamics. Of course (and last but not least), a sales leader is only successful if the team follows him. This last one is one of the important pillar to deliver always best in class results.
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