Abdul Basit
Channel Account Executive - Mid Market @Tdl Gentek
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WORK HISTORY
Channel Account Executive - Mid Market @Tdl Gentek
CA
Driving channel revenue growth across SMB, Mid-Market, and Enterprise segments by enabling partners and acquiring net-new accounts within the Canadian IT ecosystem. Responsible for full-cycle sales execution (Prospecting → Qualification → Solution Positioning → Closing) while collaborating closely with Inside Sales, Vendor Teams, and Partner Success.• Executed high-volume outbound GTM campaigns across Canada, driving NNP (Net-New Partner) acquisition and pipeline growth.• Qualified leads using BANT, managing full-cycle sales (prospecting → close) with disciplined CRM tracking in Microsoft Dynamics 365 and Apollo• Drove cross-sell/upsell across UCaaS, VoIP, SIP, IP-PBX, L2/L3 Networking, and IP Surveillance solutions.• Supported vendor-led promos & GTM initiatives across Ubiquiti, TP-Link, Yealink, Grandstream, Cisco, Mitel, 3CX, and Teltonika.• Execute full sales cycle (Hunting + Farming) including outbound prospecting, discovery, quoting, negotiation, and deal closure• Support RFQ / RFP pursuits, deal registration (DR), pricing strategy, and GP margin optimization• Collaborate with Inside Sales, Vendor CAMs, and Technical Pre-Sales (SEs) to accelerate deal velocity and improve win-rates (WR)
EDUCATION
International Islamic University of Minnesota
Postgraduate Degree, Aqeedah Science
Thompson Rivers University
Bachelor of Science - BS, Computing Science
ABOUT ABDUL BASIT
Experienced Account Executive with 6+ years of proven success in telecommunications and IT solutions. Skilled in B2B sales across channel partners (MSPs, VARs, ISPs), CRM and ERP platforms, direct and channel sales, leadership, and business development. Strong background in networking, VoIP, UCaaS, SaaS, cloud productivity, and IT infrastructure solutions for SMB, mid-market, and Enterprise organizations. Proven ability to win new business by displacing legacy providers and building trust with C-level executives through consultative, solution-based selling across telecom, IT, and cloud ecosystems
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