Abby Franzmathes
Marketing & HR Management Student at the Darla Moore School of Business | Retailing Minor
- Role
- Sales Associate at Fab\'rik
- Location
- Columbia, SC, US
- LinkedIn followers
- 500 followers
About Abby Franzmathes
Hi! I’m Abby Franzmathes, a Marketing and Management (Human Resources) double major with a minor in Retailing at the University of South Carolina’s Darla Moore School of Business. With a 3.6 GPA and recognition on the President’s and Dean’s Lists, I’m driven by curiosity, creativity, and a commitment to excellence. Through involvement in several on-campus organizations and hands-on experience in retail and marketing, I’ve developed strong communication, leadership, and brand strategy skills. These experiences have deepened my understanding of consumer behavior and taught me how to connect creative ideas with practical business solutions. I’m excited to keep growing and apply my passion for marketing, people, and innovation to future opportunities in the business world.
Experience
Sales Associate
Sep 2024 — Present · Columbia, SC, US
I currently work as a part-time sales associate at Fab’rik, where I assist customers with styling, maintain visual merchandising standards, and drive sales through personalized service. I use strong communication, product knowledge, and teamwork skills to create an elevated shopping experience.
Education
University of South Carolina
Bachelor's degree, Marketing & Management HR
All Saints' Episcopal School
High School Diploma
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