Abby Badach Doyle

About Abby Badach Doyle

I’ve been in the business of storytelling for 15+ years as a journalist and content marketer. I also founded my own content development shop, Front Porch Story Co, in 2019.I\'ll always have the heart of a feature writer, so I’m drawn to purpose-driven brands that aren’t afraid to build emotional connections with customers. I love helping brands combine story with strategy in a way that\'s as authentic as it is measurable.(Translation: I equally appreciate snappy ledes, inspiring interviews AND a perfectly organized content taxonomy. Nerd alert.)Want to chat? Ask me about the time I hiked Half Dome two days before our destination wedding in Yosemite National Park :)

Experience

1. Lead Writer Content Strategist Mortgages

   NerdWallet

   May 2022 — Present

   We help provide clarity for all of life’s financial decisions with objective advice, expert info and helpful tools.

Education

• Gannon University

  Bachelor's, Journalism Communications

  2007 — 2011

Skills

• Social Media
• Photoshop
• Editorial
• Feature Articles
• Wordpress
• Magazines
• Copywriting
• Journalism
• Adobe Creative Suite
• Photography
• Event Planning
• Higher Education
• Digital Photography
• Public Speaking
• Copy Editing
• Ap Style
• Music Journalism
• Email Marketing
• Writing
• Graphic Design
• Wine Tasting
• Blogging
• Press Releases
• Editing
• Marketing Communications
• Facebook
• Video Production
• Newsletters
• Restaurant Reviews
• Public Relations
• Proofreading
• Media Relations
• Social Networking