Abby Luschei
Digital Producer at Seattle Refined / KOMO News
- Role
- Digital Producer at Seattle Refined
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Abby Luschei
I\'m the digital producer of Seattle Refined, the lifestyle brand of Seattle\'s ABC…
Experience
Digital Producer
Mar 2020 — Present · Seattle, WA, US
Manages Seattle Refined’s TikTok, Instagram and YouTube accounts, overseeing content creation, scheduling and engagementHas grown Refined’s TikTok to followers since its inception in Sept. 2020, which has become Sinclair Broadcast Group’s first revenue-generating TikTok account (bringing in more than in revenue through sponsored content)Grew Refined’s Instagram following from 46k to 103k by prioritizing IG ReelsProduces, shoots and edits social videos for TikTok and Instagram Reels; keeps up with trends and strategizes to maintain organic growth and engagement on the platformsWrites original features about Seattle, concert reviews and people/public figures Goes live every Thursday on KOMO News’ “ARC Seattle” to promote weekend eventsAssists digital editor with content strategy, ideas & execution, freelancer submissionsAssists TV team in the field, with ideas; is occasionally featured in TV segmentsWas one of four panelists for the “Developing a TikTok Strategy: How to Authentically Reach New Audiences” at the 2023 Event and Venue Marketing Conference in Seattle
Education
Washington State University
Bachelor’s Degree
2013 — 2017
Bonney Lake High School
Diploma
2009 — 2013
Skills
- Social Media Blogging
- Online News
- Live Blogging
- Multimedia
- Storytelling
- Communication
- Online Journalism
- Television News
- Video
- Social Media
- Journalism
- Video Editing
- Entertainment Industry
- Tv News Production
- Blogging
- Video Production
- Content Development
- Broadcast Journalism
- Entertainment
- News Writing
- Pop Culture
- Creative Writing
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