Abby Crystol
Marketing Manager at Turner Construction
- Role
- Marketing Manager at Turner Construction Company
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Abby Crystol
I’m a marketing leader who transforms complex ideas into clear, compelling brands. I help…
Experience
Marketing Manager
Sep 2023 — Present · Pittsburgh, PA, US
Lead the development and execution of comprehensive marketing plans to support sales pursuits, ensuring alignment with company branding and strategic objectives.Manage the creation of high-quality proposals, qualification packages, and marketing materials, collaborating with technical staff to ensure content clarity and compliance.Direct project-related marketing functions, including photography, signage, special events, award submissions, and brand awareness initiatives.Collaborate with the sales team to develop presentation strategies, structure, and style, providing coaching and coordinating rehearsals as necessary.Supervise and mentor a high-performance marketing team, fostering professional growth and ensuring the execution of effective marketing strategies.Develop and manage internal communications programs in collaboration with other departments to support effective information sharing across the company.Conduct market research to stay abreast of industry trends, informing the design of best-in-class marketing materials and strategies.Compile and prepare detailed reports to support annual marketing forecasts and strategic planning initiatives.
Education
Thiel College
Bachelor’s Degree, Communication and Media Studies
2011 — 2015
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