Abbie Meakin
Retail Media Controller @pladis Global
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WORK HISTORY
Retail Media Controller @pladis Global
Leading our Retail Media strategy across Grocery & Discounter customers, with full accountability for planning, activation and performance across in-store, digital & eCommerce. Managing a team of 5 direct reports & partnering cross-functionally to unlock incremental revenue through data-driven media and customer collaboration.
EDUCATION
Lancaster University
Bachelor of Arts - BA, Advertising and Marketing Management
Altrincham Grammar School For Girls
4A*'s in Economics, Psychology, Geography & General Studies
SKILLS
ABOUT ABBIE MEAKIN
A bubbly & enthusiastic individual with a strong entrepreneurial mindset who thrives from creative opportunities. I am driven by challenge and am highly passionate about omni-channel activation that brings brands to life & engages with shoppers.
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