Abbie A.
📊 Product and Digital Marketing 🎯 Brand Strategy 💡 Collaborative Leadership
- Role
- Senior Product Marketing Manager at T-Mobile
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Abbie A.
I am a Product Marketing Leader with experience establishing product roadmaps that build brand awareness and align with overarching corporate strategy. I act as a Change Agent driving sales in fast-paced environments to align with c-level priorities. As a Digital Marketing Strategist, I leverage consumer data to advance continuous improvement efforts, increase web traffic, and encourage product adoption. My key skills include:Campaign Strategy / Content Design / KPI AnalysisMarket Trends / Integrated Marketing / Budgets/ForecastingStrategic Planning / Vendor Negotiations / Cross-Functional LeadershipPublic Relations / Website Development / Brand Management
Experience
Senior Product Marketing Manager
Mar 2022 — Present
Education
SMU Cox School of Business
BBA, Marketing
2001 — 2005
The University of Dallas
MBA, Marketing
2005 — 2006
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