Abbey Singleton
Growth Marketing Strategist | Expert in Demand Gen, ABM & Paid Social | Driving Scalable B2B Campaigns
- Role
- Digital Marketing Manager at Finsync
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Abbey Singleton
I\'ve helped B2B companies across tech, healthcare, and AI 5x their pipeline through demand generation strategies that actually convert, not just campaigns that look good on paper.With 8+ years specializing in ABM, paid social, and full-funnel growth marketing, I know how to turn budget into pipeline and pipeline into revenue. I thrive at the intersection of strategy and execution.What I bring to the table:→ Demand generation programs that scale→ ABM strategies targeting high-value enterprise accounts→ Paid social and search campaigns optimized for ROI→ Cross-functional collaboration across sales, product, and leadership→ Data-driven decision-making using tools like 6sense, HubSpot, and SalesforceI\'m currently open to full-time Growth Marketing or Demand Gen roles where I can own the strategy and drive measurable impact.Let\'s connect.
Experience
Digital Marketing Manager
Oct 2025 — Present
At FINSYNC, I drive digital marketing campaigns across paid social platforms, managing targeting, creative, and budget optimization to improve customer acquisition. I support SEO growth through keyword research and on-page optimization initiatives, and regularly analyze campaign and website performance to surface insights that improve conversion rates and overall marketing effectiveness.
Education
DePaul University
Bachelor of Arts - BA, Public Relations, Advertising, and Applied Communication
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