Abbas Kurawadwala
Performance Marketing | Media Buying & Planning | Paid Media | D2C - Ecommerce | Digital Marketing
- Role
- Assistant Manager Paid Media at Team Pumpkin
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Abbas Kurawadwala
I help brands turn ad spends into measurable business growth. Hi, I\'m Abbas Kurawadwala, over the past 3 years, I have worked with brands in cosmetics, fashion, decor & fragrance, gourmet snacks, healthcare, and more, building and scaling campaigns that consistently deliver high returns across Meta, Google, LinkedIn, Twitter and Marketplaces.I specialize in full-funnel performance marketing, from audience research and creative testing to campaign optimization and retargeting. Beyond paid media, I have deep expertise in marketplace enablement, launching brands on Amazon, Myntra, Flipkart, and Nykaa, improving listing quality, enabling FBA, managing reviews, and running ads to drive visibility and conversions.Recognized as a Top Performer at multiple agencies, I thrive on solving marketing challenges with data-backed strategies and fast execution. Whether it’s reducing CPA, scaling festive campaigns, or improving checkout conversions with platforms like Shopflo and GoKwik, my focus is always on impact and profitability. Core Skills: Performance Marketing | Paid Media Planning & Strategy | Marketplace Ads | Amazon Launch & Optimization | CRO | Funnel Building | Data-Driven Decision Making
Experience
Assistant Manager Paid Media
Apr 2024 — Present · Mumbai, IN
Education
IIDE - The Digital School
Advance Digital Marketing Course
IIDE - The Digital School
PG in Digital Marketing , Digital Marketing
University of Mumbai
Bachelor's in Management Studies, commerce
2019 — 2022
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