Aayushi Malviya
Head Creative Strategist | Storytelling that Drives Impact 🚀 | Bridging the gap between brands and audiences through authentic, high-impact influencer marketing strategies | Creative + Strategy
- Role
- Head Creative Strategist at Lyxel&Flamingo (L&F)
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Aayushi Malviya
I’ve always been fascinated by why people care about brands and what makes them stay…
Experience
Head Creative Strategist
Aug 2023 — Present
With a passion for crafting compelling narratives and a deep understanding of digital culture, I specialize in blending creativity with data-driven insights to build impactful influencer marketing campaigns. Over the years, I’ve worked with leading brands to develop strategies that not only drive engagement but also foster authentic connections between creators and audiences.From conceptualizing viral campaigns to aligning influencer partnerships with brand objectives, my expertise lies in leveraging the power of storytelling to create meaningful consumer experiences. I thrive on the intersection of content, commerce, and culture—ensuring that every campaign is not just seen but remembered. Expertise: Influencer Marketing | Brand Strategy | Content Creation | Digital Storytelling | Viral Campaigns | Community Building
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