Aayush G.

About Aayush G.

As a Senior Marketing Manager for Flipkart, i am responsible for the marketing of Flipkart Minutes(Quick Commerce) and earlier was looking after the brand marketing of Electronics & Large Appliances category(~65% of Flipkart GMV ) Led 100+ launches & GTM’s for smartphones & appliances line up, flagship brands like : Xiaomi Nothing, Realme, Infinix, Apple etc across these categoriesLed customer funnel for the biggest sale of india BBD - Big Billion Days, on & on platform comms, media & deployment, digital, social & activation.With ~8 years of experience in B2C marketing, I have scaled consumer electronics brands to over $20 million online businesses. I have also led high-performing teams across brand, performance marketing, creative, and data analytics, managing the marketing ROI and performance management across key metrics such as revenue and growth.In my previous role i was a leading a portfolio generating an annual turnover of~ ₹ 1300 Cr. Proficient in AOP planning, GTM and Marketing Strategy, Category & product management. Holding PGDM focused in Sales & Marketing from one of India\'s premier B-Schools - Xavier Institute Of Management, Bhubaneswar. Experienced Sales & Marketing professional with a demonstrated history of working in management roles in Sales and Marketing vertical. Skilled in Brand management, Consumer Profiling, Category & Product Management, Market Research, Analytical Thinking, Problem Solving, People Orientation and Digital Marketing.

Experience

1. Senior Brand Marketing Manager Ii (Flipkart Minutes)

   Flipkart

   Jan 2026 — Present

Education

• CHANDIGARH UNIVERSITY

  Bachelor of Technology - BTech, Computer Science

  2011 — 2015

• Xavier Institute of Management(XIM Bhubaneswar)

  Master of Business Administration - MBA, Marketing/Operations

  2016 — 2018