Aatif B.

Director, Ai Solutions Enablement @BlackRock

London, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Mar 2025 — Present

Director, Ai Solutions Enablement @BlackRock

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London, GB

EDUCATION

2009 — 2010

Middlesex University

Master of Science - MS, E-Commerce

2005 — 2008

University of Kashmir

Bachelor's degree, Computer Science

N/A

Saïd Business School, University of Oxford

Oxford Artificial Intelligence Programme, Artificial Intelligence

SKILLS

Google AnalyticsContent StrategyMarketing StrategySocial MediaLink BuildingBusiness InsightsWeb Project ManagementMarket ResearchStrategic PlanningMarketing CommunicationsFacebookConversion OptimizationMarketingWebsite DevelopmentE-CommerceSalesforce.comEmail MarketingPpcGoogle AdwordsDigital StrategyB2bSearch Engine Marketing (Sem)Business DevelopmentDigital MarketingMarketing AutomationMs ProjectSearch Engine Optimization (SEO)Customer Relationship Management (Crm)Viral MarketingMobile MarketingManagementSocial Media MarketingSearch AdvertisingBusiness-to-Business (B2b)Web AnalyticsCmsIntegrated MarketingCrmDigital MediaSales

ABOUT AATIF B.

Strategic technology leader with over 15 years of experience operating at the intersection of people, technology, and business strategy. Currently leading execution on a strategic mandate of establishing AI adoption and change across the enterprise within a frontier AI Enablement function at BlackRock.Previously, Aatif spearheaded the strategic direction of business applications at Preqin (a BlackRock company), overseeing digital enablement to scale operational efficiency and empower global teams. With deep expertise in business transformation and digital strategy, he specialises in building scalable, AI-driven solutions that streamline complex processes. Having started his career at Dell, Aatif has led technology teams in the consulting space for more than a decade, advising companies in the UK including Canon and Vodafone on digital strategy and marketing technology. Including a recent Artificial Intelligence Programme from University of Oxford, Aatif holds a bachelor’s in computer applications and a master\'s in E-Commerce from Middlesex University.

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Aatif B. — Director, Ai Solutions Enablement at BlackRock in London, GB | Unifers