Aashish Verma
Digital Marketing | Performance Marketing | Media Planning | Biddable Media | Growth Marketing
- Role
- Deputy Manager - Performance Marketing at UNIVO Education
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Aashish Verma
Working as an Online (PPC, Paid Search) Campaign manager in a close knit PPC team and tasked with handling of high-profile paid search campaigns.
Experience
Deputy Manager - Performance Marketing
May 2024 — Present · Noida, IN
Manage 10 Cr of Monthly Budget and make the est strategies for effective bidding to make maximum ROI.• Managing paid advertising campaigns on platforms such as Google, YouTube, Bing, Facebook, Instagram, LinkedIn, Twitter, Quora, Snapchat and Programmatic (DV360), as well as handling teams.• Maintained and tracked keyword bids, audience targeting, daily account activities, and budget caps.• Utilized CRMs like Salesforce, HubSpot, and Leadsquared to optimize lead disposition and performance tracking.• Conducted ongoing analyses to optimize budgets and maximize ROI.• Planned and executed paid marketing campaigns to generate qualified leads.• Leveraged CRMs for performance tracking and campaign optimization.Affiliate Marketing:• Identified and onboarded high-performing affiliates, ensuring compliance with company guidelines and ROI goals.• Coordinated with affiliate networks to explore new opportunities and ensure alignment with organizational KPIs.
Education
Forte Institute of Technology
Bachelor of Computer Application(BCA), CS
2008 — 2011
Motivational Pathway
MCA, Computer, Computer Science
2011 — 2014
Skills
- Web Marketing
- Php
- Pay Per Click (Ppc)
- Web Development
- SEO
- Dreamweaver
- Keyword Research
- Online Reputation Management
- Online Marketing
- Social Marketing
- Html
- Wordpress
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