Aasha Desai

About Aasha Desai

Accomplished Product Manager/Marketing professional with extensive experience in conceiving and developing innovative marketing programs that drive demand. Possess unique blend of business and technical acumen, utilizing industry experience and contact with customers and prospects to develop ideas for new products. Excellent collaborator and communicator, working effectively with global teams to deliver projects on time and within budget. Analytical, strategic and effective in interacting with key stakeholders at all levels.Core Competencies:Product Development • Market Research/Sizing • Marketing Communications • Product Life Cycle Management • Voice of Customer (VOC) • Competitive Analysis • Global Collaboration • Presentation/Facilitation • Sales Training

Experience

1. Senior Product Manager

   SP Industries Inc.

   Feb 2025 — Present

Education

• Drexel University

  Master of Science, Engineering Management

  2001 — 2002

• University of Maryland

  Bachelor of Science, Chemical Engineering

  1995 — 1998

• Stanford Continuing Studies

  Digital Marketing: Social Media, SEO, Content, and Advertising

• The Wharton School

  Marketing Management Certificate, Marketing Management

  2003 — 2004

Skills

• Product Lifecycle Management
• Product Management
• Product Development
• Management
• Product Launch
• Lead Generation
• Product Marketing
• Marketing Communications
• Strategy
• Cross-Functional Team Leadership
• Marketing Strategy
• Marketing Management
• Market Analysis
• Salesforce.com
• Competitive Analysis
• Marketing