Arushi Mathur Yadav
Experience Designer (Ux Ui) @Adobe
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WORK HISTORY
Experience Designer (Ux Ui) @Adobe
Driving the creation of intuitive, high-impact video content experiences by improving workflows and developing new features. Collaborate cross-functionally with product, research, and engineering teams to shape data-informed product strategies and roadmaps. Lead iterative design processes through user testing and insights, while building scalable design frameworks and maintaining high-quality standards across multiple projects and platforms.
EDUCATION
University of Lucknow
Master's degree, Business/Commerce, General
Queen Mary University of London
MSc, Banking and Finance
University of Lucknow
Bachelor's degree, Business/Commerce, General
ABOUT ARUSHI MATHUR YADAV
Product Owner & Digital Strategist driving financial services innovation with 7+ years delivering measurable customer experience improvements.I merge technical product skills with deep empathy for diverse user needs, creating financial solutions that are both commercially successful and socially inclusive. IMPACT BY THE NUMBERS• Delivered £1M+ worth of digital releases across web and mobile platforms• Achieved 32% conversion increase through data-driven optimization and A/B testing• Led the transformation of 225+ digital assets for Lloyds Banking Group\'s business banking website• Drove 40% engagement lift and 30% conversion improvement through strategic product decisions• Reduced feature rework by 30% through user research and streamlined workflows• Executed 30+ A/B tests, translating ML insights into 80+ technical user storiesCore Philosophy: Great financial products should be profitable, efficient, compliant, AND inclusive. I bridge technical product management with human-centered design to achieve all four. Portfolio: https://arushidesign.com/Let\'s connect: m••••••••@gmail.comHappy to chat about new opportunities, creative projects, or just sharing learnings
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