Aarushi Khanna

About Aarushi Khanna

Experienced professional with advanced education in both business administration and German studies. With over ten years of professional experience in multinational organisations as well as the cultural and diplomatic sectors, I have extensive experience in project management, communication, marketing, stakeholder engagement, budget management, and event coordination for multi-format projects. Bringing forth design thinking skills and digital marketing knowledge, coupled with focused campaign experience.From the inception to the final implementation of projects, I am deeply involved in every stage. Specializing in impactful projects at the intersection of culture, technology, and sustainability, I\'ve achieved success in VR, AR, AI, gaming, NFTs, Blockchain, and future technologies. With a deep connection to South Asia, Germany, and the EU, I\'ve worked on projects that blend traditional and cultural aspects with digital innovation. My work focuses on creating safer digital spaces, amplifying marginalized voices, and developing strategies and prototypes for inclusive, transparent futures.Passionate about sustainability, I actively explore how AI can address climate change, integrating cultural enrichment with technological advancements. I am happy to learn and explore new opportunities at this dynamic intersection of culture, technology, and sustainability.

Experience

1. Project Manager

   Goethe-Institut e.V.

   Aug 2017 — Present

   Manage digital and tech projects at the nexus of culture and sustainability, literary and translation programs, featuring regional tours, collaborations with festivals, academia, CSOs and other stakeholders, and event launches to enhance cultural exchange and understanding.• Manage a variety of projects and tasks, focusing on website managemnt, graphic design, branding, video production, and digital content management.• Perform tasks central to program advancement, including proposal drafting, organisation, logistics, scheduling, communication, budgeting and accounting, and resource management • Develop strategies to promote projects and implement cross-media communication plans. • Design and deliver effective digital marketing activities on digital platforms (newsletters, website, and social media handles),prepare press material, analyse campaign performance, and incorporate learnings for future improvements.• Establish and maintain business relationships with partners in Germany and South Asia for bilateral exchange. Coordinate with internal and external partners, including event vendors, media agencies, coaches, freelancers, and writers, to execute events seamlessly.• Handle project budgets and timelines, ensuring resources are allocated effectively and deadlines are met. Preparation of a project summary and report

Education

• Bal Bharati Public School

  High School

  2009 — 2010

• Institute of Management Technology, Ghaziabad

  Post Graduate Diploma in Management (PGDM)

  2014 — 2016

• Delhi University

  Bachelor of Arts (Honours Course)

  2010 — 2013