Aarushi Agarwal

Consumer First, Business Head | Innovation led Growth Hacker | People Believer| Ex Nissan, Philips| Lets make it Possible Officer

Role
Senior Vice President Marketing at Usha International
Location
South Delhi, DL, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Aarushi Agarwal

An agile, result driven, cross sector business leader with a rich, global experience of leading and profitably growing businesses of USD 750mn. Credited with 12X exponential growth, turning around businesses profitably and scaling brands with a proactive, strategic mindset and a granular, creative execution approach, across MNCs and Indian conglomerates like Nissan, Philips and Timex.An Alumnus of Delhi School of Economics, ISB and Boston, honoured to be part of the C –suite, consistently delivering exponential top line growth with strong double digit EBIT figures, while straddling categories of FMCG products to luxury brands like Versace, Ferragamo alongside Million-dollar super cars like GTR, FMCD, personal care, tech and durables. A proactive and resilient, Business first marketer, Experienced in managing complete P&L, setting up GTM, strategy, Product, Brand, Digital,Distribution, Pricing and Supply chain and Communication. Conferred with several covetous accolades like Global CEO award in Philips, Women leader Program in Nissan for setting up Global best practices and integrated Marketing innovations.My forte lies into Profit driven Growth Strategies, Creative Brand Stewarding, Thought Leadership in Youth spaces, penetrating Hi Value & emerging markets, Experiential and Digital marketing and grooming high performance teams.Being an entrepreneurial execution bee, Credited with a lot of firsts whether in creating categories, disruptive marketing, opening distribution channels or mentoring.Followed my passion by setting up a tech start-up dealing in apps and an advisory, focussed on giving wings to organisations’ and people’s dreams through mentoring and consultancy. Find it particularly fulfilling and humbling to fast track the growth of women and young leaders as well as start-ups. At a personal level, I live my life with as much passion. Love to de-stress with kick boxing and dancing (trained in kathak and tango, salsa), music and get centred with meditation and yoga. A sports junkie - united supporter for life. Photographer and reader- still love the smell of paper over a kindle. Guilty pleasures - Food, travel and shopaholism.Words I live by: True Leaders don’t create Followers, they create more Leaders.

Experience

  1. Senior Vice President Marketing

    Usha International

    Sep 2022 — Present · Gurugram, IN

Education

  • Indian School of Business

    Leadership skills for top management

    2012 — 2012

  • Jesus and Mary College

    Bachelor's degree, Economics

  • Babson College

    Marketing in VUCA and women leaders

    2015 — 2015

  • Delhi School of Economics

    Master, International Marketing

Skills

  • Strategy
  • Management
  • Marketing Management
  • Project Planning
  • Product Management
  • Team Management
  • Brand Management
  • Marketing Strategy
  • Business Strategy
  • Competitive Analysis
  • Marketing
  • Talent Management
  • New Business Development
  • Leadership
  • Business Development
  • Digital Marketing
  • Breakthrough Thinking
  • Market Research
  • Consumer Marketing
  • Marketing Communications
  • Product Development
  • Sales
  • Customer Insight

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Aarushi Agarwal — Senior Vice President Marketing at Usha International in South Delhi, DL, IN | Unifers