Aaron Raymo

About Aaron Raymo

For over 15 years, I have lead marketing and growth initiatives that deliver revenue impact across B2B SaaS and regulated industries. I have built and scaled multi-channel demand programs, aligned teams across sales, product, and operations, and designed GTM processes that turn strategy into results. I combine hands-on execution with a focus on systems and structure, so fully integrated campaigns run smoothly and teams can work effectively at scale. I value collaboration, clarity, and energy, and I bring both discipline and curiosity to every growth challenge I take on. Key Skills: Pipeline ownership, Revenue accountability, Full-funnel strategy, Funnel conversion optimization, Deal velocity improvement, ICP definition, Enterprise GTM strategy, Account-based marketing, Multi-motion GTM (PLG + sales-led), Buying committee dynamics Demand Engine Architecture Integrated campaign design, Lifecycle orchestration, Multi-channel execution, Pipeline acceleration programs, Onboarding and activation, Revenue attribution, Funnel analytics, Experimentation frameworks, Forecasting alignment, KPI system design, Martech ecosystem design, Marketing automation mastery, ABX platform experience, Paid digital strategy, Data hygiene discipline, Cross-functional leadership, Sales partnership depth and service level agreements (SLAs), RevOps collaboration, Team building and scaling, Operating model creation

Experience

1. Director of Marketing

   Ipaas.Com

   Dec 2025 — Present

Education

• State University of New York at Plattsburgh

  BA, Business Administration - Marketing