Aaron Peterson
Sales Leader at ServiceTrade
- Role
- Director - Sales at ServiceTrade
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Aaron Peterson
Helping Enterprise Direct Shippers, 3PLs, and Marketplaces enhance their customer experience, automate workflows and increase the value of their existing tech stack with ShipStation API. Seamless ERP/WMS/OMS/TMS pre-built integrations and the best customer support in the market drive our 98%+ CSAT among our loyal customer base.Prior to Auctane, I led the sales motion for the Mid-Market ($25M-$1B) segment at Bazaarvoice. Returning to Bazaarvoice after the Olono exit to InsightSquared, I consistently outperformed quota by focusing on business-level client challenges and maximized value with MEDDPICC approach. Following a very successful year as a senior seller, I was hired as DVP for Mid-Market.Prior to Olono, I held key sales roles with leading B2B companies, including AppDynamics, Bazaarvoice and BMC Software. I believe technology should address true business problems, and enjoy partnering with customers to identify their business goals and then implement the right technology to solve them. My professional career started with the U.S. Marine Corps, an elite organization where I developed foundational attributes of integrity, discipline, respect, and commitment. Going above and beyond the expectations of my Command, I was recognized with distinguished medals of achievement. Upon honorable discharge, I sought new challenges by obtaining college degrees and exposing myself to sales education at the University of Houston.
Experience
Director - Sales
Jan 2026 — Present
Education
University of Houston
Bachelor of Business Administration, Finance & Marketing
Harvard Business School Online
Negotiation Mastery
Skills
- Cloud Computing
- Lead Generation
- Strategy
- Solution Selling
- Management
- Business Alliances
- Enterprise Software
- Partner Management
- Sales Management
- Selling
- Leadership
- Salesforce.com
- Sales Enablement
- Sales Process
- Go-to-Market Strategy
- Sales
- Sales Operations
- Professional Services
- Business Service Management
- Account Management
- Software Industry
- Business Development
- Saas
- Data Center
- Direct Sales
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