Aaron Johnson
- Role
- President & COO at Vindy
- Location
- Salt Lake City, UT, US
- LinkedIn followers
- 500 followers
About Aaron Johnson
Product Executive with a proven track record of building and evolving innovative software…
Experience
President & COO
Nov 2017 — Present
Created a software product for college bookstores that has experienced explosive growth since its inception in 2013 and subsequent acquisition by a private equity firm in 2017. We currently work with hundreds college stores across the country on alternative sourcing and textbook affordability. Oversee growth and profitability, create all pricing and revenue models, design all product feature enhancements, and supervise product, technology and sales teams. • Created a SaaS revenue model through a proprietary Amazon integration, allowing college stores to connect our software to their Amazon account. • Created a business intelligence platform that allowed college stores to view historical textbook market pricing and demand data, influencing stores to make market-driven buying decisions. • Negotiated and executed exclusive partnerships with NACS (National Association of College Stores), CRA (Collegiate Retail Alliance) and ICBA (Independent College Bookstore Association) for distribution of the software application.
Skills
- Sales
- Brand Management
- Business Development
- Marketing
- SEO
- Bilingual-Spanish
- User Experience Testing
- Team Building
- Negotiation
- Management
- Technology Management
- New Business Development
- Product Development
- User Experience Design
- Search Engine Optimization (SEO)
- Insurance
- Customer Service
- Sales Management
- Microsoft Office
- Social Media Marketing
- Marketing Strategy
- Product Management
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